Its integrated cyber defense platform. Since the Blue Coat marriage, Symantec has been quite busy gluing its products together. It started with basic point-to-point integration but has since evolved into the creation of an end-to-end architecture, integrated cyber defense (ICDx). Symantec touts that ICDx is a single point of integration for security telemetry, threat intelligence, and data management. Furthermore, ICDx provides publish/subscribe middleware and message bus services to support heterogeneous cybersecurity tools. ICDx is also an open architecture (similar to ESG’s SOAPA), based upon open standards and APIs, and Symantec is even working to champion open cybersecurity software architectural with OpenC2, a standards effort led by OASIS. To further promote ICDx across the industry, Symantec crowed about its technology integration partners program (TIPP) and a laundry list of other cybersec vendors already signed up.
It’s focus on termination points… Symantec talked about a "dark" internet where nearly all traffic is encrypted. In this scenario, Symantec believes that security oversight must migrate to termination points. In Symantec’s view, this equates to four central termination points: Endpoints (of all kinds), network proxies, email, and cloud-based applications. Symantec then reminded the analyst community about its well-established real estate in each area.
…And modern operating systems. Symantec rightly points out that the world has moved well beyond Windows PCs and servers, while many competitors have not. Yes, these systems are still highly targeted, but Symantec believes enterprise customers need similar protection on mobile devices (iOS, Android), cloud-based workloads, IoT devices, etc. Symantec claims it can protect this potpourri of systems with a bright yellow security blanket.
Data security. It was appropriate for Symantec to focus on data security the day before GDPR took effect. Symantec has been a leader in this space since its acquisition of Vontu – way back in 2007. (Author’s note: Wow, do I feel old!) While much of the industry continues to ignore data security, Symantec has been innovating in this area by marrying DLP with machine learning analytics from Bay Dynamics, integrating DLP and identity management tools, and using data access patterns in concert with its threat detection tools. Symantec rightly points out that as organizations have less security control over their infrastructure, they need more security control over their data.
An evolving consumer security agenda. While many of its AV competitors are walking away from the consumer market, Symantec is doubling down. It acquired LifeLock in 2016 and now offers creating bundles of LifeLock and Norton products. Symantec is also dipping its toe into the connected home market with the introduction of Norton Core, an all-in-one device designed to offer easy management, security, and data privacy for connected devices on the home front.
Key points about Symantec
Symantec addressed a lot at the event, far more than can be covered in a short blog post. Nevertheless, here are a few of my take-aways:To read this article in full, please click here