Social networking site Myspace has agreed to settle charges from the U.S. Federal Trade Commission that it misrepresented its protection of users' personal information, the FTC announced Tuesday.
Advertisers could use the Friend ID to locate a user's Myspace profile to obtain personal information publicly available on the profile and, in most instances, the user's full name, the FTC said. Advertisers also could combine the user's real name and other personal information with additional information to link broader Web-browsing activity to a specific individual.
Two Myspace representatives weren't immediately available for comment on the proposed settlement. The site has about 25 million registered users.
Myspace's actions violated the FTC Act, barring unfair and deceptive business practices, the FTC alleged.
The proposed settlement bars Myspace from future misrepresentations about users' privacy, requires the company to implement a comprehensive privacy program, and requires regular independent privacy assessments over the next 20 years.
In addition to the privacy promises, Myspace certified that it complied with the U.S.-EU Safe Harbor Framework, which provides a method for U.S. companies to transfer personal data from the European Union to the U.S. In a self-certification process, Myspace said it complied with the Safe Harbor Principles, including the requirements that consumers be given notice of how their information will be used and the choice to opt out. The FTC alleged that Myspace's safe harbor statements were false.
The settlement agreement is subject to public comment for 30 days, continuing through June 8. The commission will decide after the comments whether to make the proposed settlement final.
Grant Gross covers technology and telecom policy in the U.S. government for The IDG News Service. Follow Grant on Twitter at GrantGross. Grant's e-mail address is email@example.com.