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AMD Changes The Game with the ATI Radeon HD 5800 Series of DirectX 11 Graphics Cards

  • 30 September, 2009 17:00

<p><strong>AMD Changes The Game with the ATI Radeon HD 5800 Series of DirectX®
11 Graphics Cards, Harnessing the Most Powerful Processor Ever Created</strong><font size="1">1</font><br/>
<em>- World’s most advanced and efficient graphics processor set to expand,
accelerate and dominate the PC experience with the first full support of Microsoft
DirectX 11<font size="1">2</font> -<br/>
<br/>
</em>- AMD (NYSE: AMD) today launched the most powerful processor ever created,
found in its next-generation ATI Radeon™ HD 5800 series graphics cards,
the world's first and only to fully support Microsoft DirectXR 112, the new gaming
and compute standard shipping shortly with Microsoft Windows® 7 operating
system.<br/>
<br/>
<em>· AMD will initially release two cards at launch: the ATI Radeon HD
5870 and the ATI Radeon HD 5850, each with 1GB GDDR5 memory.<br/>
<br/>
· With the ATI Radeon HD 5800 series of graphics card, PC users can unleash
Windows 7 and realize the potential of a better computing experience to do more
with their PC.<br/>
<br/>
· "With the ATI Radeon HD 5800 series of graphics cards driven by
the most powerful processor on the planet, AMD is changing the game, both in terms
of performance and the experience." said Rick Bergman, senior vice president
and general manager, Products Group, AMD.</em><br/>
<br/>
<strong>Sydney, Australia</strong> - <strong>September 30, 2009</strong> - AMD
(NYSE: AMD) today launched its next-generation graphics cards, the ATI Radeon™
HD 5800 series, featuring the most powerful processor ever created1, and the world’s
first and only to fully support Microsoft DirectX® 11<font size="1">2</font>,
the new gaming and compute standard shipping shortly with Microsoft Windows®
7. Boasting up to 2.72 TeraFLOPS of compute power, the ATI Radeon™ HD 5800
series effectively doubles the value consumers can expect of their graphics purchases,
delivering twice the performance-per-dollar of previous generations of graphics
products.<font size="1">3</font> AMD will initially release two cards at launch:
the ATI Radeon HD 5870 and the ATI Radeon HD 5850, each with 1GB GDDR5 memory.
With the ATI Radeon™ HD 5800 series of graphics cards, PC users can expand
their computing experience with ATI Eyefinity multi-display technology, accelerate
their computing experience with ATI Stream technology, and dominate the competition
with superior gaming performance and full support of Microsoft DirectX® 11,
just in time for Microsoft Windows® 7.<br/>
<strong><br/>
Dominate the competition with Microsoft DirectX® 11 support</strong><br/>
With the ATI Radeon™ HD 5800 series of graphics cards, gamers will enjoy
gaming supremacy and the ultimate unfair advantage, realizing incredible HD gaming
performance and the most engaging experience possible with DirectX® 11 gaming
done right<font size="1">4</font>:<br/>
•Designed and built for purpose: Modeled on the full DirectX 11 specifications,
the ATI Radeon HD 5800 series of graphics cards delivers up to 2.72 TeraFLOPS
of compute power in a single card, translating to superior performance in the
latest DirectX 11 games, as well as in DirectX 9, DirectX 10, DirectX 10.1 and
OpenGL titles in single card configurations or multi-card using ATI CrossFireX™
technology. The ATI Radeon HD 5800 series is up to twice as fast as the closest
competing product in its class.<font size="1">5</font> allowing gamers to enjoy
incredible new DirectX 11 games – including the forthcoming DiRT™2
from Codemasters, and Aliens vs. Predator™ from Rebellion, and updated version
of The Lord of the Rings Online™ and Dungeons and Dragons Online® Eberron
Unlimited™ from Turbine – all in stunning detail with incredible frame
rates.<br/>
•Generations ahead of the competition: The ATI Radeon HD 5800 series of
graphics cards is two generations ahead of DirectX 10.0 support, and features
6th generation evolved AMD tessellation technology, 3rd generation evolved GDDR5
support, 2nd generation evolved 40nm process technology, and a feature-rich compute
shader, all geared towards delivering the best gaming experience money can buy.<br/>
•The ultimate in game compatibility: The DirectX 11 API was developed on
AMD graphics hardware and represents the cornerstone of DirectX 11 gaming. All
initial DirectX 11 games were developed or continue to be developed on AMD’s
DirectX 11 hardware. With more than 20 DirectX 11 games currently in development,
this innate optimization for ATI Radeon graphics cards, in combination with monthly
ATI Catalyst driver releases ensures a stable, reliable and high-performance experience
for the latest games.<br/>
<strong><br/>
Accelerate with ATI Stream technology</strong><br/>
With the ATI Radeon HD 5800 series of graphics card, PC users can unleash Windows
7 and realize the potential of a better computing experience to do more with their
PC<font size="1">6</font>:<br/>
•Harness the home supercomputer: One ATI Radeon HD 5870 graphics card would
have been one of the top 10 supercomputers in the world just six years ago –
today that same processing power can be found in your home PC, working with high-performance
CPUs to deliver a superior experience. <font size="1">7</font><br/>
•Windows® 7 done right: Windows 7 is the first compute-capable operating
system and the ATI Radeon HD 5800 series of graphics cards with ATI Stream technology
accelerate it like nothing else, being the first and only card to support DirectCompute
11.<font size="1">8</font><br/>
•Create and do more, faster than ever before with ATI Stream technology:
Enjoy new features, functionality and improved performance in top media, entertainment
and productivity applications made possible by ATI Stream technology.<font size="1">6</font><br/>
•Most expansive support of industry standards: The ATI Radeon HD 5800 of
graphics cards fully support both DirectX 11 and OpenCL, ensuring broad application
support now and the future.<br/>
<br/>
<strong>Expand the PC experience with ATI Eyefinity multi-display technology</strong><br/>
Enjoy multi-monitor computing with seamless enablement of the biggest game environments
ever seen<font size="1">9</font>:<br/>
•The ultimate in seamless flexibility: Arrange one to three displays using
the ATI Radeon™ HD 5870 and ATI Radeon™ HD 5850 graphics cards, or
up to six displays using the forthcoming ATI Radeon™ HD 5870 Eyefinity6
graphics card, in a variety of configurations – any mix of portrait, or
landscape.<br/>
•See them before they see you: Unlock the potential of multi-monitor gaming
at up to 12 x full HD resolution, the largest game environments ever displayed.<font size="1">10</font>
Experience more visual detail and expanded battlefields that competitors may lack.<br/>
•Enjoy visual computing in eye-definition: Virtually obsolete scrolling
by taking advantage of vast desktop real estate to put more information at your
fingertips. Enjoy visual applications like HD View and Flickr, video conferencing,
online video, and Google Earth in stunning detail.<font size="1">11</font><br/>
<br/>
<strong>Ecosystem support</strong><br/>
•The ATI Radeon™ HD 5800 series of graphics cards is supported by
a dozen add-in-board companies, including ASUS, Club 3D, Diamond Multimedia, Force3D,
GIGABYTE, HIS (Hightech Information Systems), MSI, Multimedia, PowerColor, SAPPHIRE
Technology, VisionTek and XFX.<br/>
<br/>
<strong>Supporting Quotes<br/>
<br/>
</strong>“With the ATI Radeon HD 5800 series of graphics cars driven by
the most powerful processor on the planet, AMD is changing the game, both in terms
of performance and the experience,” said Rick Bergman, senior vice president
and general manager, Products Group, AMD. “As the first to market with full
DirectX 11 support, an unmatched experience made possible with ATI Eyefinity technology,
and ATI Stream technology harnessing open standards to help make Windows 7 that
much better, I can say with confidence that AMD is the undisputed leader in graphics
once more.”<br/>
<br/>
“By incorporating the ATI Radeon™ HD 5870 graphics processor’s
revolutionary DirectX 11 and ATI Eyefinity multi-monitor capabilities into the
Alienware desktop gaming system, Dell Gaming continues to lead the industry in
delivering performance, immersion and visual experience levels that shatter all
previous limitations,” said Arthur Lewis, head of Dell gaming group.<br/>
<br/>
“I had high expectations of AMD’s new DirectX 11 GPUs, but nothing
really prepared me for the breathtaking experience that I’m now enjoying,”
said Dirk Ringe, vice president, EA Phenomic. “Frame rates are so silky-smooth
at ultra high-resolutions, even with all effects turned to max, that the new hardware
makes previous hardware look like a quaint antique! The quality of the rendering
in BattleForge is something that I used to dream about only a year ago –
and the flexibility and power of DirectCompute 11 opens our eyes to a multitude
of new possibilities. We applaud AMD’s and Microsoft’s vision in creating
the DirectX 11 API and this amazing new hardware and we can say without hesitation
that it represents the future of gaming.”<br/>
<br/>
“We were simply astonished by the performance of the DirectCompute 11 hardware
in AMD’s DirectX 11 GPUs,” said Ruslan Didenko, project lead, GSC
Gameworld. “By meeting the full DirectX 11 hardware spec AMD has created
a beast of a GPU that is light years ahead of its DirectX 10.1 and DirectX 10
predecessors. We strongly recommend a full-on DirectX 11 GPU from AMD as very
simply the best way to experience our stunning new game, S.T.A.L.K.E.R.: Call
of Pripyat. A vision of loveliness, in every gut-wrenching detail!”<br/>
<br/>
“Trinigy remains committed to supporting the game development industry with
top-notch game engine technology that combines efficiency, creative freedom and
performance,” said Dag Frommhold, managing director at Trinigy. “We’re
extremely excited to be working with AMD to support their DirectX 11 graphics
processors. AMD’s quality drivers and hardware complement our commitment
to game developers perfectly by empowering them to produce higher-level in-game
graphics than ever before.”<br/>
<br/>
<strong>Supporting Resources</strong><br/>
•Pictures: See photos of the ATI Radeon™ HD 5800 series graphics cards,
chip shots, and examples of ATI Eyefinity technology, on Flickr<br/>
•Video: Hear from leading game developers about why DirectX 11 gaming is
unlike anything else, on YouTube<br/>
•Video: Watch the premiere of ATI Eyefinity multi-display technology at
AMD’s “Visualize a new PC experience” press conference, on YouTube<br/>
•Video: See the potential of DirectX 11 gaming when you combine the ATI
Radeon™ HD 5800 series of graphics cards and DiRT 2 from Codemasters, on
YouTube<br/>
•Blog: Read AMD product manager, Dave Baumann’s take on how the ATI
Radeon™ HD 5800 series of graphics cards was designed by the community<br/>
•Blog: Read how AMD CMO, Nigel Dessau views the impact of DirectX 11 and
DirectCompute to the PC experience<br/>
•Press kit: More information on the ATI Radeon™ HD 5800 series of
graphics cards<br/>
•Product page: ATI Radeon™ HD 5800 series product information<br/>
•Gamer content: Check out new ATI Radeon HD 5800 series graphics card and
DirectX 11 game information on the AMD GAME! website<br/>
•Gamer content: Read how the ATI Radeon HD 5800 series of graphics cards
and ATI Eyefinity technology can change your PC experience at AMD Underground<br/>
•Twitter: Follow AMD graphics news on Twitter at @ATIGraphics<br/>
•Facebook: Become a fan of AMD technology on Facebook<br/>
<br/>
<strong>About AMD</strong> <br/>
Advanced Micro Devices (NYSE: AMD) is an innovative technology company dedicated
to collaborating with customers and technology partners to ignite the next generation
of computing and graphics solutions at work, home and play. For more information,
visit <a href="#">http://www.amd.com</a>.<br/>
<br/>
<font size="1">1.Previously the fastest processor was the ATI Radeon HD 4890 graphics
processor capable of 1.36 TeraFLOPS of raw compute power. Internal calculations
show that processors used in the ATI Radeon HD 5800 series can achieve 2.72 TeraFLOPS.
<br/>
2.The GPU in the ATI Radeon HD 5800 series of graphics has 215 billion transistors.
As of September 17, 2009, this is more than any other known processor. As of September
17, 2009 the ATI Radeon™ HD 5870 GPU has the highest GFLOPS/mm2 and GFLOPS/W
of all known products. As of September 17, 2009, the ATI Radeon HD 5800 series
of graphics cards are the only graphics cards to fully support DirectX 11.<br/>
3.The performance-per-dollar offered by the ATI Radeon HD 5800 series at launch
is twice the performance-per-dollar offered by the ATI Radeon HD 4800 series at
launch. Performance-per-dollar calculated as (theoretical compute power in Gflops)
/ (Launch SEP).<br/>
4.HD-capable monitor required.<br/>
5.In games including Prey (4xAA, 8xAF), Devil May Cry (8xAA, 16xAF), Lost Planet
Colonies (8xAA, 16xAF), Stormrise (no settings; 4xAA, 8xAF; 8xAA, 16xAF), ET:
Quake Wars (8xAA, 16xAF), and Riddick -AoDA (8xAA, 16xAF), the ATI Radeon HD 5800
series delivers game performance that is at least 100% faster than the competition.
Based on internal testing, using Intel Core7i 965 (3.2GHz @ 3.33GHz), Gigabyte
EX58-UD5 motherboard, 6GB DDR3-1600 (timings 9-9-9-24), Windows 7 RTM x64, ATI
Radeon™ HD 5870 1GB DDR5 850e/1200m or ATI Radeon™ HD 5850 1GB DDR5
725e/1000m, 8.66-Beta2_090819a-087204E-ATI driver or Nvidia GeForce GTX295 2x896MB
DDR3 594e/1296sc/1026m, Nvidia GeForce GTX 285 1GB GDDR3 648e/1476sc/1242m, Nvidia
GeForce GTX 275 896MB GDDR3 633e/1404sc/1134m, 190.38 WHQL driver. All benchmark
data based on 2560x1600 resolution.<br/>
6.Requires application support for ATI Stream technology and a Windows 7-capable
system.<br/>
7.The graphics processor used on the ATI Radeon HD 5870 graphics card deliver
2.5 TeraFLOPS of compute power, equivalent to a top ten supercomputer from 2003:
<a href="#">http://www.top500.org/list/2003/06/100</a> <br/>
8.As of September 17, 2009, the ATI Radeon HD 5800 series of graphics cards are
the only graphics cards to support DirectCompute 11.<br/>
9.Driver version 8.66 (Catalyst 9.10) or above is required to support ATI Eyfinity
technology. To enable a third display on an ATI Radeon HD 5850 or ATI Radeon HD
5870 graphics card you require one panel with a DisplayPort connector.<br/>
10.Full HD resolution is considered 1080p (1920x1080 = ~2.1 megapixels). The forthcoming
ATI Radeon HD 5870 Eyefinity6 graphics card with ATI Eyefinity technology supports
six displays at 2560x1600 = ~24.6 megapixels for 12 x full HD resolution. Note
that ATI Radeon HD 5870 and ATI Radeon HD 5850 graphics cards with ATI Eyefinity
technology supports three displays at 2560x1600 = ~12.3 megapixels for 6 x full
HD resolution.<br/>
11.Applications named for demonstration purposes only and no endorsement of AMD
technology is implied.<br/>
<br/>
</font><font size="1">©2009, Advanced Micro Devices, Inc. AMD, the AMD Arrow
logo, ATI, the ATI logo, Radeon, CrossFireX, Eyefinity and combinations thereof,
are trademarks of Advanced Micro Devices, Inc. Other names are for informational
purposes only and may be trademarks of their respective owners.<br/>
<br/>
</font><strong>PR CONTACT</strong><br/>
Renato Catalan<br/>
Gap Marketing and Management Pty Ltd<br/>
Website: <a href="#">www.gapmarketing.com.au </a><br/></p>

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